Additionally, based on their purpose, cookies can be classified as follows:

Performance cookies: This type of cookie remembers your preferences for the tools found in the services, so you don’t have to reconfigure the service every time you visit. For example, this typology includes: Volume settings for video or sound players. Video streaming speeds that are compatible with your browser. Items saved in the “shopping cart” in e-commerce services such as stores.

Geolocation cookies: These cookies are used to determine in which country you are located when a service is requested. This cookie is completely anonymous and is only used to help target content to your location.

Login cookies: Login cookies are generated once the user has registered or subsequently logged in, and are used to identify the user in the services for the following purposes:

Keep the user identified so that if they close a service, the browser, or the computer, and re-enter the service at another time or on another day, they will still be identified, facilitating their navigation without having to re-identify themselves. This functionality can be suppressed if the user clicks the [log out] function, so that this cookie is deleted, and the next time the user enters the service, they will have to log in to be identified.

Check if the user is authorized to access certain services, for example, to participate in a contest.

Additionally, some services may use connectors with social networks such as Facebook or Twitter. When the user registers for a service using credentials from a social network, they authorize the social network to save a persistent cookie that remembers their identity and guarantees access to the services until it expires. The user can delete this cookie and revoke access to the services through social networks by updating their preferences on the specific social network.

Analytics Cookies: Every time a user visits a service, an external provider’s tool generates an analytical cookie on the user’s computer. This cookie, which is only generated during the visit, will be used in future visits to the services to anonymously identify the visitor.

The main objectives are:

Allow anonymous identification of browsing users through the cookie (identifies browsers and devices, not individuals) and therefore approximate the number of visitors and their trend over time.

Anonymously identify the most visited content and therefore the most attractive to users.

Determine if the accessing user is new or returning.

Important: Unless the user decides to register for a service, the cookie will never be associated with any personally identifiable information. These cookies will only be used for statistical purposes to help optimize the user experience on the site.

Advertising Cookies: This type of cookie allows for the expansion of information about the ads shown to each anonymous user in the services. Among other things, it stores the duration or frequency of ad views, interaction with them, and browsing patterns and/or user behaviors, as they help create an advertising interest profile. This allows for offering advertising that is relevant to the user’s interests.

Third-Party Advertising Cookies: In addition to the advertising managed by the websites in their services, the websites offer their advertisers the option to serve ads through third parties (“Ad-Servers”). In this way, these third parties can store cookies sent from the services originating from users’ browsers, as well as access the data stored in them.

The companies that generate these cookies have their own privacy policies. Currently, the websites use the Doubleclick (Google) platform to manage these services. For more information, please visit:

http://www.google.es/policies/privacy/ads/#toc-doubleclick and http://www.google.es/policies/privacy/ads/.